accenture_ grace hopper

_activation _recruitment _design _digital _video

Every year one of the largest STEM conferences is held, just for women. The Grace Hopper Celebration honors the Mother of Programming, Grace Hopper, and attracts the best talent from around the world, all eager to be recruited by the best tech companies, like Google, Instagram, IBM and Accenture. As a leading tech company, Accenture needed a way to connect with and recruit these talented women.

AWARDS:
2019 B2 Awards, Award of Excellence, Employer Marketing, “Grace Hopper”

2019 B2 Awards, Award of Excellence, Integrated Trade Show Marketing Program, “Grace Hopper”


Case study

8.6 million impressions

52% increase in online job applications

314% increase in Accenture mentions
at the conference